Adidas Mock Campaign, 2024

Role: Creative Director, Stylist

A creative editorial and video campaign exploring Adidas through the feeling of nostalgia. Old School Overdrive looks back at the brand’s iconic heritage through a contemporary lens, where sport, style, and retro attitude collide. Inspired by the feeling of getting your first pair of Adidas, the concept captures a sense of freedom, individuality, and self-expression; reimagining the energy of the past for a new generation.

Videographer: Paul Langi

Film Director & Editor: Nils Behrend Mourato

Photographer: Lily Meyers

Editorial Director: Lucy Miller

Makeup Artist: Pilar Mohan

Co-Stylist: Ashley Wang

Talent: Oisin Carolan, Mali Nicholson, Music Miranda, Diya Shrotiya